Marketplace Content Copywriter Intern

Location: Charlotte, North Carolina US

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28088

Full Time

Summary:

We are seeking a motivated intern to join our marketplace team and work specifically with Rack Room private label brands. The ideal candidate will have strong copywriting capabilities and a keen interest in content creation and creative writing. As an intern, you will report to the marketplace content manager and be responsible for updating copy for product pages in the marketplace.

Essential Functions:

  • Improve product listings by updating existing bullet points that highlight product features for marketplace products
  • Conduct competitor research to analyze other brands' listings
  • Conduct SEO research to implement keywords and search terms into product copy
  • Create cohesive copy for product features across all marketplace products
  • Write copy for bullet points and product titles
  • Understand the marketplace initiative as a whole
  • Gain exposure to the content process for the marketplace

Knowledge, Skills, and Abilities:

  • SEO, e-commerce platforms (Amazon, eBay, Shopify), digital marketing, branding, and consumer behavior.  
  • Copywriting, editing, keyword research, content strategy, storytelling, and CMS tools.  
  • Creativity, attention to detail, adaptability, meeting deadlines, and maintaining brand consistency.

Minimum Requirements:

  • Bachelor's degree in Marketing, Communications, English, Journalism, or related field (or equivalent experience).
  • Strong writing, editing, SEO knowledge, and familiarity with e-commerce platforms.
  • Experience with CMS, Google Analytics, keyword research tools, and basic HTML (a plus).
  • Strong attention to detail, ability to meet deadlines, and adaptability to brand voice.

Physical Demands:

Learned physical skill is required for keyboarding and use of peripheral equipment. Moderate lifting.

Work Environment:

The work environment includes typical computer-related noise with exposure to computer hardware and video screens. It is fast-paced with production issues dictating and changing work priorities. The incumbent is on call to provide support services during off hours. Scheduled night and weekend work is required.  You must be energetic and self-motivated to keep up.

  • Ethics: Treats people with respect; Keeps commitments; inspires the trust of others; Works with integrity and honorably; Upholds organizational values.
  • Safety Security: Employees must follow all safety policies and procedures to ensure an accident-free workplace.
  • Rack Room Shoes/ Off Broadway Shoes is an equal opportunity employer that values diversity at all levels (EOE).

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills requires of the position. All employees may have other duties assigned at any time.

 

Store Number: HQ

Headquarters

Pay Range:

8310 Technology Drive

About Rack Room Shoes

Great shoes for men, women and children in comfort, dress, casual, and athletic categories make Rack Room Shoes the family footwear retailer of choice. The company offers a wide selection of nationally recognized brands known for their quality. Rack Room Shoes also offers an assortment of exclusive private brands commissioned from the best manufacturers in the business. Our private brands offer customers great styles and outstanding values, which translates into satisfied, loyal, repeat customers.

Charlotte, North Carolina US

Rack Room Shoes provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation and gender identity), national origin, marital status, disability, genetic information, age, military service, or any other characteristic that is protected by applicable law. This policy of equal employment opportunity extends to all aspects of employment including, but not limited to, recruitment, hiring, training, promotion, transfer, reassignment, demotion, discipline, discharge, performance evaluation, compensation and benefits.

© 2020 Rack Room Shoes. All rights reserved.